I've been watching the Pew Research Center’s Internet & American Life Project reports for a while now and their latest report has some interesting information. According to Pew, for the period between December 2007 and December 2008 high-speed adoption was stagnant between 54% and 57% in the United States. This past year we've seen a jump - home broadband adoption stood at 63% of adult Americans as of April 2009, up from 55% in May, 2008.
Here's more from the report:
The Pew Internet Project’s April 2009 survey interviewed 2,253 Americans, with 561 interviewed on their cell phones.
The greatest growth in broadband adoption in the past year has taken place among population subgroups which have below average usage rates. Among them:
Overall, respondents reporting that they live in homes with annual household incomes below $30,000 experienced a 34% growth in home broadband adoption from 2008 to 2009.
High-school graduates: Among adults whose highest level of educational attainment is a high school degree, broadband adoption grew from 40% in 2008 to 52% in 2009.
Older baby boomers: Among adults ages 50-64, broadband usage increased from 50% in 2008 to 61% in 2009.
Rural Americans: Adults living in rural America had home high-speed usage grow from 38% in 2008 to 46% in 2009.
Population subgroups that have above average usage rates saw more modest increases during this time period.
Upper income Americans: Adults who reported annual household incomes over $75,000 had broadband adoption rate change from 84% in 2008 to 85% in 2009.
College graduates: Adults with a college degree (or more) saw their home high-speed usage grow from 79% in 2008 to 83% in 2009.
- This compares with 43% in 2008.
Download the full Pew report PDF file here.