In the book, Sutton lays out a dirty dozen list of common everyday actions that a**holes use and how some companies - including JetBlue, Men's Wearhouse, and Google - have created work environments where positive self-esteem is used to build a more productive, motivated, and satisfied workforce.
Here's Sutton's dirty dozen list:
- Personal insults.
- Invading one's personal territory.
- Uninvited personal contact.
- Threats and intimidation, both verbal and non-verbal.
- Sarcastic jokes and teasing used as insult delivery systems.
- Withering email flames.
- Status slaps intended to humiliate their victims.
- Public shaming or status degradation rituals.
- Rude interruptions.
- Two-faced attacks.
- Dirty looks.
- Treating people as if they are invisible.